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Foundry Australia & New Zealand

Australia & New Zealand

Did you know that on average there are 29 people influencing technology purchases within organisations in APAC?*听 That represents one of the largest buying teams globally. We know this market – who the buyers are and how they want to be engaged – and can help you navigate the local nuances, and scale your programs globally.

*Source: 2023 Foundry Role & Influence of the Technology Decision-Maker study

Reach tech buyers locally, regionally, globally.

According to IDC, technology spending in this region will be over $289M in 2023. Within the APAC market (comprised of Australia, New Zealand, China, India, Japan, South Korea, Singapore, Malaysia, Indonesia, Thailand, Philippines, Vietnam, Taiwan, Hong Kong, Bangladesh), we can help you reach and engage with our audience鈥攊n ANZ alone, we have over 7.7 million B2B audience profiles. Let our real data connect you to real people, and deliver real results.

33 M+

APAC profiles

7.7 M+

ANZ profiles

258 K

Average monthly site visitors

Trusted editorial brands

With a comprehensive portfolio spanning digital, video, social and events听 in 147 countries, Foundry鈥檚 global media brands such as CIO, CSO, Computerworld and Infoworld provide local presence and coverage of the issues impacting the local market, and the global context needed to drive business forward.
Our brands help accelerate purchasing for the entire spectrum of tech buyers, from business technologists to enthusiasts.

天美传媒在线观看

We help technology marketers and agencies drive awareness and achieve their objectives by engineering the right combination of media solutions 鈥 advertising, demand generation, content, research, and events.

Our model is based on data that鈥檚 generated, with full consent, from our award winning editorial brands. And because outcomes speak volumes, we measure ourselves on results.

Channel

Foundry鈥檚 collection of channel titles, ARN (Australia) and Reseller News (New Zealand), have been the leading media sources informing and empowering the channel community for 25+ years.

The community relies on our unique perspective of case-studies, research and third-party view points to tell them how to solve challenging IT issues.

 

Martech

Our software and martech solutions include a best-in-class Account-Based Marketing (ABM) platform, intent data platform, Data-as-a-Service and an email marketing platform built for B2B.

These tools provide technology companies with buyer insight and intelligent foresight. They fuel demand generation, fill pipelines, and drive return on investment, helping technology marketers all over the world achieve their ambitions.

 

Data

We know buying doesn鈥檛 happen all in one place, and intent data needs to represent everywhere buyers are active. Our deep relationships with technology buyers offer marketers an unprecedented level of clarity into the buyer journey with intent data they can trust.

Foundry Intent captures and unifies diverse signals from a variety of digital and non-digital听sources to deliver a full picture of buying activity all in one place鈥攚ith the granularity and decision-maker data you need to activate it.

Events

We run events across APAC that help bring people together. Confidence in our brand and reputation makes our events a trusted destination for buyers and suppliers of technology products alike. We create an environment where IT professionals and decision makers from reputable companies can connect, learn, and forge meaningful connections at events.

800+

Tech events globally

36k+

Global delegates

30%

Participant growth YoY

Our capabilities

Use our insights to reach your audience of future customers.

Explore our product offerings:

Branding/awareness

Generating brand awareness is the first step toward fostering relationships with enthusiasts. Establishing trust increases the likelihood a tech decision-maker will consider your brand during the buying process.

Content

Quality content drives engagement. Foundry鈥檚 content capabilities can help position your brand as a leader to your target audience.

Demand generation

Utilize Foundry鈥檚 exclusive first-party data to reach specific tech buyers based on purchase intent and other contextual insights.

Native

Showcase your message to a tailored and engaged audience through seamless native integration on Foundry鈥檚 editorial sites.

Research

Foundry offers primary research studies and audience analysis to help you discover the insights you need to create a strong marketing strategy.

Social

Drive awareness and engagement by tapping into Foundry鈥檚 suite of social products to showcase your message to a broad audience.

ABM

Personalize and scale your message to engage with a target list of your most valued customers with Foundry’s suite of account-based marketing services.

Global careers

Explore our open positions and imagine building your career at Foundry.

Global footprint

We take pride in our global footprint. We operate in 15+ different markets and we鈥檝e built relationships with communities all over the world.

Asia / Pacific

Auckland

DFK Oswin Griffiths Carlton Limited, Level 4, 52 Symond Street
Auckland 1010, New Zealand

Sydney

Level 10, 15 Blue St
North Sydney, NSW, 2060, Australia

Bengaluru

35/2 Langford Rd Cross, Bheemanna Garden, Sampangi Rama Nagara
Shanti Nagar, Bengaluru, Karnataka 560025

Bengaluru

WeWork Galaxy, 43, Residency Rd, Shanthala Nagar, Ashok Nagar
Bengaluru, Karnataka 560025

Ho Chi Minh City

Floor 25, E. Town Central, 11 Doan Van Bo, Ward 13, District 4
Ho Chi Minh, SG 70000, Vietnam

Hong Kong

7/F, Eib Centre, 40-44 Bonham Strand
Sheung Wan, Hong Kong

New Delhi

G-92, basement, Kalkaji
New Delhi-110019, India

Noida

WeWork, Berger Tower Delhi One, Office number 19A105, 19th Floor, Sector 16B
Noida 鈥 201301, India

Pune

Office no. 1, 1st Floor, “Shalini Heights” 312 Shivajinagar ( Bhambhurda)
Pune Maharashtra- 411005, India

Seoul

4th Changhwa Bldg. 23 Sejongdae-ro, Jung-Gu
Seoul, Korea 04512

Seoul

Eulji Hankuk Building #1717, 50 Eulji-ro, Jung-Gu
Seoul, Korea 04534

Singapore

83 Clemenceau Avenue
#17-01 UE Square West Wing
Singapore, 239920

Tokyo

3F, Hulic-Kudan Building
1 Chome-13-5, Kudankita, Chiyoda-ku
Tokyo 102-0073, Japan

Contact us for more information: