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Data

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Multiple intent sources combine to capture buying behavior where it happens 鈥 giving you the power to take action.

Foundry Intent helps your team:

  • Identify in-market buyers at the contact level
  • Engage them with targeted messaging at every stage
  • Accelerate pipeline with data you can trust

Find a time to chat about Foundry’s global intent data for audience building, ad targeting, and demand generation.


Frequently asked questions

  • How do we collect intent?

    Our intent data is collected from your website, social media interactions, engagements across the public web, research signals on global content, and Foundry鈥檚 proprietary audiences from our publishing network, events data, and branded conversations with real people.

  • I already use intent data. How is this different?

    We鈥檙e looking at intent differently, because buying doesn鈥檛 happen in one place. Most other vendors are only showing you intent signals from one place, like reading content. Foundry Intent is looking for buying signals on your website, the public web, our owned networks, and beyond for a more comprehensive view of who鈥檚 in-market and how. Then, we match intent signals with buyers and buying committees showing propensity to buy and send it your way, with their associated activity for immediate and personalized activation.

  • What鈥檚 the pricing for Foundry Intent?

    Pricing and packaging is dependent on data volume and use case. to learn more.

  • I鈥檓 already a Foundry customer, how can Foundry Intent help?

    We’re here to help you scale revenue faster. Convert intent data with advertising, lead generation, ABM, and more from Foundry. If you want to learn more, email your account manager.

Ideas

The Buyer鈥檚 Journey Report

Much of the buyer鈥檚 journey happens behind closed doors. We鈥檒l show you how to identify in-market buying behavior and leverage it to ensure you stay top-of-mind.

How to Optimize Your ABM Strategy with Intent Data

Intent data can be a little intimidating. Learn how to implement intent data and use it to create effective account-based marketing campaigns.